A brief story about Unleash Today

Sarah and Kate met eight years ago while studying in Maastricht, the Netherlands. When they are together, their energy and motivation has no limits. They both seek to achieve the impossible and never take ‘no’ for an answer. Although they didn’t know it back then, their lives were meant for bigger purposes, one of them being Unleash Today. 


Kate and Sarah grew up thinking diligence, perfectionism, and hard work would lead to a successful professional life. It was painful for them to realise, many years later, that different rules apply in the workplace, as hard work does not automatically translate into recognition. It was just as hard to understand that women are still assessed differently, due to prevailing gender biases in business and society. 


After graduation, during their years as junior professionals, they noticed they were facing struggles, visible and invisible barriers, and limitations that were all too similar. When looking for self-help books and mentoring, they had to accept that most advice was shared by successful women who were 20 years or more into their professional career. Kate and Sarah couldn’t find any books written by women in the earlier stages of their career that would share their tips on how to operate in the workplace as ambitious and progressive women. That’s how Unleash Today was created: ‘Let’s share our lessons learned so other ambitious women don’t have to go through the same experiences we did.’


Today, Sarah and Kate are driven to encourage and support ambitious women to reach their full potential and unleash today. They help women acquire the recognition they deserve by overcoming societal gender bias and redefining what it means to be confident and strong. They show it’s possible to be progressive and classy while believing in oneself. Thereby, they seek to challenge narrowly defined expectations of how women should act, behave, and look in the workplace. 


Want to learn how to unleash today? Then subscribe to their mailing list to get notifications about our upcoming book, which will be published in March 2021. They share personal stories, tips, and advice on how to succeed as ambitious women in the workplace. The focus is on making good first impressions, building confidence, perfectionism, self-love, networking, and professional growth.

Growing up with two cosmopolitan sisters in a village close to Frankfurt, Germany, had a tremendous impact on Sarah’s development of self-confidence and sense of equality. Surrounded by love, support, and inspiration, Sarah learned to fight for what she really wants early in life. In 2017, Sarah and her sisters founded Here She Is, a podcast that features inspiring, diverse leaders and role models that can serve as an inspiration for pursuing leadership positions. With her upcoming book, Unleash Today, Sarah has turned into a thought leader by challenging gender bias in business and society, and helping ambitious women overcome the hurdles that prevent them from unleashing their full potential.


Sarah is a real globetrotter, speaking five languages fluently and recently daring to embrace a sixth language: Mandarin. She studied and worked in seven countries in North America, Europe, and Asia, before settling as project manager in Beijing in January 2020. Now she is working on the harmonisation of ICT standards between Germany and China. Before this role, she had served for three years as Senior Policy Manager in Europe’s biggest tech trade


association in Brussels, making sure EU citizens fully benefit from digitalisation and emerging technologies.


Sarah loves swing dance, acrylic painting, and surrounding herself with inspiring and positive-minded people.


At the age of 12, Kate went to court to watch her mother represent minors as a social worker. Inspired by what she saw, she went on to study MSc in Law and Finance at University of Oxford.

Kate enjoys travelling around the world and she has lived in five different countries across Europe and Asia, as well as in Canberra, Australia. Today, Kate is the Head of Investment Compliance Advisory at M&G in London. Between 2017 and 2020, Kate helped a boutique equity research firm in London to double in terms of revenue and staff by leading the legal and compliance team as well as advising on the strategic development of the business. As recognition of her achievements to date, Kate was awarded the Management Today's 35 Women Under 35 in 2019, shortlisted for the Women in Finance 2020 Awards, and the Women in Financial Advice Awards 2020.


Kate loves salsa dancing, yoga, and baking.